Bruce is a Professor of General Practice and Primary Health Care at the University of Auckland New Zealand and a practising GP at Greenstone Family Clinic. He does regular general practice at that clinic and also does special consultations using Focused Acceptance and Commitment Therapy (FACT) for people who are feeling stuck in their lives by stress, pain or low energy. He does this work with his own patients and those referred from his clinic colleagues as well as for people outside of the clinic. With 41 years in practise and more than 300 publications in prominent peer-reviewed journals, he was recently awarded the ACC Supreme Award in the New Zealand 2021 Primary Healthcare Awards for his “X-factor” traits of ingenuity, humility and generosity.