Background:
Social media is widely accessible and increasingly utilized. Social media users develop hashtags and visual, text-based imagery to challenge misrepresentations, garner social support, and discuss a variety of mental health issues. Understanding how Black men are represented on social media and are using social media may be an avenue for promoting their engagement with and uptake of digital mental health interventions.
 
 
Objective:
 
The aim of this study was to conduct a content analysis of posts containing visual and text-based components related to representations of Black men’s race, gender, and behaviors.
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