HeliOffshore Wellbeing App

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Key Details

Organisation Name

Expert Self Care Ltd

Location

2 Cossins Road, Redland, Bristol, BS6 7LY, UK

Social

eMHIC Member Status

Trailblazer

At a Glance

Description

HeliOffshore Wellbeing is a digital app supporting mental health and wellbeing for offshore helicopter engineers and staff in high-pressure, safety-critical environments.

Scaling implementation

Launched on 16 February 2026, the app is available globally on the Apple App Store and Google Play. It is free to download and use, and is accessible to all offshore helicopter operators at no cost.

Implementation Status

Target Population

Offshore helicopter operators and their staff

Impact & Outcomes

Impact will be assessed through a mixed-methods evaluation combining anonymised app analytics, optional in-app surveys using validated wellbeing measures, and qualitative feedback from users and industry stakeholders. Metrics include downloads, engagement, geographic reach, and operator uptake. Structured surveys and interviews with engineers, managers, and safety leaders will capture user experience. Where possible, longer-term analysis will explore links with organisational indicators such as sickness absence, safety reporting culture, and workforce retention.

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Initiative Overview

The Current Gap

The offshore helicopter sector is high-risk, safety-critical, and fast-paced. While flight crew wellbeing has gained attention, onshore engineers, mechanics, and logistics staff face hidden pressures. They work in cold, wet, demanding conditions with tight deadlines and heavy responsibility for passenger safety. Stress arises from shift work, fatigue, financial concerns, and job insecurity, compounded by stigma, dispersed worksites, and a stoic culture that discourages seeking help. HeliOffshore Wellbeing fills this gap with an industry-endorsed, clinically guided app tailored to these workers. It provides confidential, practical support for mental health, stress, finances, sleep, relationships, and workplace challenges, with links to employer and external resources. By delivering support directly to staff smartphones, the app encourages early help-seeking, promotes self-care, and reinforces a proactive safety culture across the global offshore helicopter community.
HeliOffshore Wellbeing marks a shift from reactive crisis management to proactive, preventative support in a safety-critical industry. It frames mental health not only as an individual responsibility but also as a shared duty, highlighting the roles of organisational culture, leadership, and peer support. A key feature is its collaborative development: content was reviewed by engineers and sector professionals who provided structured feedback, ensuring relevance, tone, and practicality. The app also guides employers on supporting staff, linking wellbeing with safety performance. Seed funding from an industry partner enabled the initiative, demonstrating leadership commitment. The app is free for all operators worldwide, ensuring equitable access across organisations of different sizes and locations. Built on health literacy principles and clinically assured content, the program combines digital scalability with professional credibility. Beyond supporting individuals, it has the potential to inform broader discussions on psychological safety, fatigue management, retention, and long-term workforce sustainability in the offshore helicopter sector.

Our Solution

HeliOffshore Wellbeing is a global, clinically led digital health initiative supporting the mental health and wellbeing of offshore helicopter staff, particularly onshore engineers, mechanics, and logistics teams in safety-critical, demanding environments. Co-created with industry partners and workforce input, it addresses real pressures such as tight deadlines, harsh conditions, financial stress, and high safety responsibility. Launched on 16 February 2026 and free on iOS and Android, the app provides evidence-based support for mental health, stress, fatigue, sleep, finances, workplace challenges, and practical self-care, with guidance to employer and external resources. Designed for easy, scalable implementation, content is clinically quality-assured and health literacy–aligned. By offering confidential, sector-specific support on users’ phones, the program normalises early help-seeking, strengthens resilience, and promotes a proactive safety and wellbeing culture across the global offshore helicopter workforce.

Key Features

Collaboration in Action

Main Collaborators

Allaxa Aviation Psychology

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Key Learnings

Engaging a dispersed, high-pressure workforce and ensuring relevance for often-overlooked onshore roles required co-design and feedback. The app also needed to address stigma, maintain a supportive tone, and balance global accessibility, clinical credibility, and industry alignment. Success relied on strong partnerships, quality assurance, and scalable design, keeping the app free and easy for operators to adopt.
Co-design with the workforce to ensure relevance and trust, especially in safety-critical sectors. Use simple, mobile-first design with clear, practical language. Secure leadership and industry endorsement to reduce stigma, keep access free and globally available, and align content with health literacy and clinical standards, framing wellbeing as a shared organisational responsibility rather than just an individual issue.
International collaboration was key, as the offshore helicopter workforce spans multiple countries but shares similar pressures and wellbeing risks. Partnering with a global industry body and stakeholders ensured the app was relevant, culturally appropriate, and scalable. It allowed experts to share knowledge, strengthened credibility, and supported consistent implementation across a dispersed, multinational workforce, fostering sector alignment, shared ownership, and collective responsibility for wellbeing.

Looking Ahead

Scale global adoption through operator partnerships, expand content, introduce structured evaluation, localise support resources, and develop a sustainable sponsorship model while maintaining free access and embedding wellbeing within organisational safety cultures.
We welcome collaboration with operators, industry bodies, and researchers on evaluation, localisation, and workforce wellbeing initiatives.

Key Contact

Knut Schroeder

Founder and Director
Expert Self Care Ltd

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